You laugh, but by being so upfront about the sponsorship no-one can claim this is an advert hiding as editorial – it’s clearly bought and paid for. I’d prefer that to reading all the way through an article thinking it was taking a neutral stance only to find ‘Sponsored’ at the end.
I bet it was gousto
Hate these ads.
Obviously the win went to: “we ordered takeout instead”
You laugh, but by being so upfront about the sponsorship no-one can claim this is an advert hiding as editorial – it’s clearly bought and paid for. I’d prefer that to reading all the way through an article thinking it was taking a neutral stance only to find ‘Sponsored’ at the end.